Make / Launch

Fairphone

Subscribe To The World's Fairest Phone

Shifting from smartphone ownership to usership
Fairphone has revolutionized the smartphone industry by introducing the world's first modular and fair smartphone. They have now taken circularity to the next level by offering Fairphone Easy.

Subspot has co-designed this proposition and the organizational blueprint with an extensive team at Fairphone. We played an instrumental role in developing the strategy, defining and validating customer personas and the value proposition, implementing the operational and IT model, and defining the go-to-market plan.

fairphone-easy
Outcomes
  • Launched within 6 months
  • Setting up an internal start-up team
  • Digital design and implementation

Let's talk about it

I'm Robert van Boesschoten, founder and CEO of Subspot. If you've got any questions, feedback or thoughts I'd love to talk more. Drop me a message below and we'll grab a coffee.
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